Full-service
digital marketing
consultancy Perth
Based on years of agency experience, we have created a new model that provides SEO, Google Ads, Social Media Ads, organic strategy and more under a single, flexible retainer, working with a limited number of clients so you're not just a number, but receive our full focus!
Strategy-led marketing, executed end-to-end under one retainer.
We're not an agency.
We're your marketing consultancy.
"Most businesses don't need more marketing. They need the right marketing — planned properly and executed without the silos."
We created The Digital Marketing Consultants to remove the limits of the traditional agency model. SEO, Google Ads, social and creative sit under one flexible retainer, so your marketing works as one system, moves faster and puts budget where it has the most impact, guided by an experienced consultant who knows your business.
Capture existing demand with campaigns built around real search intent, clean tracking and landing pages that turn clicks into enquiries or sales.
A structured review of your current marketing to identify what is working, what is not and where the biggest opportunities are.
Websites built around clear positioning, useful content and a user journey that supports the way customers actually make decisions.
Use behaviour, data and structured testing to improve how effectively existing traffic turns into enquiries or sales.
Use creative-first advertising to introduce your business to new audiences and test the messages that earn attention.
Reach professional and B2B audiences with focused targeting, strong offers and campaigns designed around longer buying cycles.
A better way to run your marketing
We look at the business, the offer, the customer journey and the numbers before deciding which channel needs attention, rather than starting from a channel and working backwards. Most performance issues aren't really about a single platform underperforming — they're usually a symptom of something upstream, whether that's unclear positioning, a website that isn't converting, or tracking that's telling only part of the story. Starting with the whole picture means we can see where a problem is actually coming from, and it keeps individual tactics connected to the commercial outcome you are actually trying to create rather than treated as separate projects.
Most agencies charge separately for SEO, Google Ads, social advertising and creative, with each service locked into its own scope and hours, which means budget gets spread thin across packages rather than directed at what would actually move the needle that month. Under one flexible retainer, priorities can change without needing a new contract or a renegotiated scope. If one month calls for more SEO, a landing page improvement or a new advertising test, the strategy can move with it, so budget goes where it has the most impact rather than being trapped inside separate service scopes.
When strategy and execution are split across different teams, the learnings from one rarely make it back to the other quickly enough to matter. Here, the person thinking about the strategy is the same person close to the work — reviewing campaign performance, watching search data, and seeing how the website actually behaves. That means the learnings from campaigns, search data, website behaviour and customer feedback can influence what happens next in real time, without getting lost between teams or diluted by a reporting cycle.
The four pillars of what we do
Digital
marketing strategy
Every channel should have a reason to exist. We build the strategy around your commercial goals first, then decide where SEO, advertising, content, creative and website improvements fit together.
Digital
Advertising
We plan, build and optimise paid campaigns across the platforms that make sense for your business, with the freedom to shift focus as performance and opportunities change.
Search engine
optimisation
SEO is treated as part of the wider marketing system, not a separate monthly checklist. We focus on site structure, search intent, useful content, local visibility and the work most likely to improve rankings and enquiries.
Marketing
audits
Sometimes the fastest way forward is to understand what is already happening. Our audits pull apart your marketing, tracking, website and campaigns so you can see what is working, what is wasting budget and what should happen next.
What's included
when you work with us
Heat mapping
Heat mapping and session recordings show how real visitors move through your key pages, where they click, how far they scroll and where attention drops off, so friction gets fixed before it costs you enquiries.
Creative testing
Ad creative, messaging and offers are tested against a clear hypothesis rather than swapped on instinct. Over time you build a real picture of what resonates with your audience, and your advertising keeps improving on evidence.
12-month roadmaps
A structured 12-month plan keeps effort on the highest-impact work and shows how each campaign fits the wider strategy. It is a living plan, so priorities shift as soon as the data points to a better opportunity.
Reporting & analytics
Reporting focuses on the numbers that matter, leads, sales, cost per acquisition and revenue, with every channel in one place. You can see what is working and what is not without piecing it together yourself.
Strategy sessions
Regular sessions step back from day-to-day execution to review performance, challenge assumptions and decide what deserves attention next, so your marketing moves forward with intent instead of running on autopilot.
Dedicated account management
You deal directly with a consultant who knows your business and the history behind your account. No passing between contacts or re-explaining context, just one person connecting the dots across every channel.
Reviews
Real feedback from the businesses we work with, straight from Google.
Ethan has done a fantastic job with the SEO on our website. He took the time to properly work through the site, improve the structure, optimise the important pages and explain what he was doing along the way. Since the work commenced, I’ve already seen some very encouraging improvements in our Google visibility and rankings.
I’ve had an amazing experience working with Ethan. From day one, it’s been obvious that he genuinely cares about helping my business grow and always has my best interests at the centre of every recommendation he makes. His service is incredibly personalised, and his expertise across all areas of digital marketing is outstanding.
Ethan has been fantastic to work with. He’s currently helping us with our marketing, SEO and website landing pages, and the level of effort and knowledge he brings has been outstanding. Highly recommend Ethan and The Digital Marketing Consultants to any business looking for someone knowledgeable, reliable and committed to helping your business grow.
I have always been impressed with Ethan’s analysis and enthusiasm and thoroughness in his work for us. He has definitely made a big difference to our presence.
Next level performance starts with a clearer strategy.
Tell us where your marketing is at, what you are trying to achieve and what is getting in the way. We will help you work out the most sensible next step.
Book a strategy callLatest insights
Practical thinking on digital marketing strategy and channel performance.
Industries we work with
Marketing questions,
answered honestly
How do I know which channels are right for my business?
It depends on how your customers search and buy. If people are already looking for what you offer, Google Ads and SEO capture that demand. If they do not know you exist yet, Meta, TikTok or LinkedIn can create it. We start with your data and goals, then recommend the channels most likely to deliver a return.
What's the difference between an agency and a consultancy?
An agency usually sells channels as separate packages, each with its own scope, hours and fee. A consultancy starts with strategy and looks at your marketing as one system. We combine both: senior strategic thinking and hands-on delivery, under one flexible retainer.
How long does SEO take to show results?
SEO takes time, but it should not take more than a year to see tangible results. Timelines depend on your competition, the current state of your site and how much content is needed. With the right technical foundations and content depth, most businesses see meaningful movement well within that window.
How much should I be spending on digital advertising?
There is no universal number. The right budget depends on your cost per click, conversion rate, sale value and growth goals. We work backwards from what a lead or sale is worth to you, start at a level that generates enough data to learn from, then scale what is profitable.
Let's talk about your marketing
Tell us a little about your business, what you are currently doing and where you want to get to. We will come back to you with a clear idea of what the next conversation should focus on.
Frequently asked
questions
What does a digital marketing consultant actually do?
A digital marketing consultant looks across the whole marketing system, identifies the biggest opportunities and helps turn those priorities into action. That can include strategy, SEO, paid advertising, tracking, website improvements, creative and ongoing performance management.
Are you a marketing agency?
We operate as a consultancy with full-service delivery capability. You still get access to the skills you would expect from an agency, but the structure is designed around a smaller client roster, closer collaboration and the flexibility to work across channels without treating every service as a separate silo.
Do you only work with Perth businesses?
No. We are based in Perth and work closely with local businesses, but the model also works well for businesses elsewhere in Australia and internationally because most of the strategy, platform work, reporting and collaboration can be handled remotely.
Do you offer one-off strategy or audits?
Yes. Not every business needs ongoing management. A marketing audit or strategy can be used as a standalone engagement when you need an independent view, a clearer plan or a roadmap your existing team can implement.
Can you manage both SEO and paid advertising?
Yes. One of the main benefits of the model is that SEO and paid media can be planned together. Search data, landing page performance and customer behaviour can inform both sides rather than sitting in separate reports.
How do you report on performance?
Reporting is built around understanding what happened, why it happened and what we are doing next. Platform metrics matter, but we care more about qualified enquiries, sales, conversion quality, cost and the commercial context behind the numbers.
Do you build landing pages and improve websites too?
Yes. Advertising and SEO performance are often limited by the website itself, so landing page builds, conversion improvements and website work can form part of the wider strategy when they are the right priority.
How do we get started?
Start with a strategy call. We will talk through your business, current marketing, goals and any issues you are seeing, then work out whether you need an audit, a strategy, ongoing support or simply a clearer next step.