A Different Approach To Your Marketing.
All your digital marketing channels, under one simple retainer.
Work directly with a Senior Marketer
SEO, Google Ads & Meta Ads all included
Access to big agency strategies that are usually $6k+/month for a fraction of the cost
Proven results with multiple clients
Experienced across numerous industries
No lock-in contracts
A Different Approach To Your Marketing.
All your digital marketing channels, under one simple retainer.
Work directly with a Senior Marketer
SEO, Google Ads & Meta Ads all included
Access to big agency strategies that are usually $6k+/month for a fraction of the cost
Proven results with multiple clients
Experienced across numerous industries
No lock-in contracts
Submit Your URL To Receive A Free Strategy
Try Affordable Full-Service Marketing
At The Digital Marketing Consultants, we are bringing the same calibre of marketing that you get at big agencies to small-to-medium businesses at a fraction of the cost.
Our All-Inclusive Plan:
SEO
The big package stuff: unlimited keywords, AI Optimisation, backlinking, copywriting, blogs, technical SEO, multiple pages of content per month.
Google Ads
Building & running your campaigns. Access to all Google Ads platforms, from Search Ads, to YouTube, sponsored GBP Ads.
Social Media Ads
Building & running your campaigns. Also includes competitor research, strategy, trend analysis, and it’s not limited to any platform.
Quarterly Strategy Sessions & Monthly reporting
Proper strategy meetings with industry insights and data to get you ahead of the curve.
High-Quality Data
Have you heard “It’s just how the platform is”? Not quite true… let’s track everything, crunch numbers, and see what others can’t.
Project Management
Need a new social media video? Need website development done? We can manage almost any marketing-related project under the retainer, and just pass on the cost-price.
Our Team’s Past Industry Experience
Experienced Across Multiple Sectors
B2B and professional services
E-commerce and online retail
Trades and local service businesses
Home improvement and renovation
Builders and construction
Jewellery and luxury retail
Ecommerce
Entertainment and events
NDIS providers and disability services
Medical and healthcare practices
Legal and professional advisory
Transport and logistics
Real estate and property services
Education and training providers
Hospitality and venues
Why are agencies so expensive?
If you have worked with marketing agencies before, you have likely run into the same structural frustrations.
Either your agency is managing everything, from SEO to Google & Meta Ads, but the cost is very significant.
Or the cost simply forces you to focus on just one channel while everything else is put on hold.
In many cases, SEO starts from $3,000+ per month, Google Ads at $1,500+ per month, and Social Ads are another fee.
Add rigid scopes, capped monthly hours, and extra costs whenever you want to try something new, and progress can slow quickly.
It’s fair to question whether your marketing is actually paying off, or simply consuming budget.
A different way of working.
Here, your marketing is managed under one all-inclusive retainer, bringing SEO, Google Ads, social media advertising, and organic strategy together.
Decisions are made based on what will move your business forward, you don’t have to worry about constantly being sold new services or other channels (because you already have it). Our focus is executing work quickly and to a high standard.
When additional support is required, such as video editing or website development, the right talent is brought in and charged at cost - there are no inflated packages or margin-loaded add-ons.
This keeps your budget focused on moving your marketing forward, without cost becoming a barrier to execution.
Typical Challenges With Marketing Agencies
High costs across multiple retainers
1
Most agencies charge separately for SEO, Google Ads, and social media, which quickly pushes monthly costs upwards of $5,000+ for multiple channels and forces trade-offs.
With Us:
Here, everything is managed under one all-inclusive (and affordable) retainer, so channels can work together without cost dictating what is or isn’t possible.
Rigid scopes and capped hours
2
Agency work is often limited by predefined scopes and monthly hour caps, making changes slow and new ideas expensive to test or implement.
With Us:
Here, priorities guide the work, so effort goes where it matters most as needs change. Some months may be busier than others and that is okay.
Slow execution and communication gaps
3
You usually speak to an account manager who is not the person actually working on your marketing. Messages go back and forth, decisions take time, and momentum drops.
With Us:
Here, the person you work with is across strategy and implementation. Everything stays closely connected, keeping communication clear and work moving.
Our Process
The First Week
In the first week, we get access to all relevant accounts and assets. We review your existing marketing, analyse your market and competitors, and complete the core research.
By the end of week one, your strategic direction is set and you have a clear plan for what will be done and why.
The First Month
With the strategy defined, work moves into execution. Campaigns are built and launched, priority SEO actions are completed, and key improvements are implemented across your marketing.
By the end of the first month, everything is live and working together. We then review the initial results in person and confirm the next priorities.
Months 2-3
With real data coming in, the focus shifts to improving performance. Campaigns are refined, SEO work continues beyond the initial priorities, and audience behaviour is analysed to identify new opportunities.
You’ll receive monthly reports and reviews, and at the end of month three, a deeper strategic analysis is provided to reassess direction and opportunities.
Months 3-6
This is where momentum builds. SEO begins to mature, campaigns stabilise, and results become more consistent, depending on competition and market conditions.
We focus on what is working, improve efficiency, and apply learnings to drive stronger outcomes and identify further growth opportunities.
Enquire With Us
Our Values
This business is built around them
01
The Client Wins
Everything is designed around client outcomes, not maximising our own margins. The whole point of having a marketing partner is to deliver real, measurable progress for the business they work with. When results are the focus, relationships last longer and churn becomes far less of an issue.
02
Quality Is Everything
Quality underpins everything we do, from research and data to strategy and execution. We invest in better data platforms, take the time to understand what is actually happening, and delivery quality work - we don’t rush anything. Output is important, but it must maintain quality.
03
Solving The Full Problem
Most businesses don’t need another narrow service. They need their marketing to work as a whole. This model is built to address the full marketing picture, so decisions aren’t made in isolation and clients don’t have to juggle disconnected efforts. The aim is to remove complexity and give businesses confidence that their marketing is being handled properly.
What’s Included?
Search Engine Optimisation
SEO is often handled in parts, with agencies focusing on content or backlinks and moving slowly unless you are on a large package. We take a full approach, looking at your website, content, competitors, backlinks, Google Business Profile, and what is happening off your site, then acting quickly on the biggest opportunities. Backlinks and content are handled based on what your market actually needs, not a fixed formula. We also focus on credibility signals like real examples, data, reviews, and business history, which matter for both search and AI results. Google Business Profile performance is actively tracked and managed, not assumed.
Google Ads
Google Ads works best when it is set up properly from the start and monitored with intention. The system learns from the conversions you define, so poor results are usually a setup issue, not a platform issue. Good performance comes from choosing the right conversions, tightening targeting, and removing wasted keywords, rather than following Google’s spend-driven recommendations. Google Ads also extends beyond search into display, YouTube, Gmail, and local placements. The focus is on analysing data, keeping spend controlled, and guiding the system toward the right customers, not just more clicks.
Social Media Ads
Social media advertising today is driven far more by creative than manual targeting. The platforms now use advanced learning models to find the right audience on their own, which means performance depends on the volume and quality of creative you give them to test. Running a campaign with a handful of ads rarely works well. Strong results usually come from testing many variations at once, often 15 to 20 different creatives, alongside a clear offer. The job is not to guess the audience, but to test creative, learn quickly, and scale what the data shows people respond to.
Customer Personas & Journey Mapping
Some businesses don’t need a full customer persona document or a detailed journey map to market effectively. Often, business owners already know who their customers are, what problems they have, and what they care about. In those cases, the focus is simply on refining that understanding to get the messaging and offer right. Where it makes sense, we go further. For more competitive or nuanced markets, we build out clearer customer journeys and personas to understand how people discover, compare, decide, and buy. The level of detail depends on the business. A local trade may already have strong insight from reviews and real customer experience, while a product-based business often needs deeper understanding to compete and grow. The approach is always fit for purpose, not overbuilt for the sake of process.
Organic Strategies
Many agencies focus almost entirely on paid ads and overlook organic strategy because it doesn’t fit neatly into an advertising model. But consistent organic content is often what builds awareness, trust, and momentum without paying for every click. When done properly, organic strategies use platform best practices to work with the algorithms, allowing content to reach the right people naturally. LinkedIn is a good example. It’s often treated as an expensive ads platform or just a sales tool, yet strong organic content on LinkedIn can outperform paid activity by a wide margin. The focus is on volume, consistency, and relevance, using what platforms already reward to generate attention without relying solely on ads.
Quality Data & Reporting
Most agencies rely on a small set of tools and the built-in data from Google and social platforms. That shows what happened, but rarely explains why. We use additional third-party data platforms to see deeper insights, including competitor performance, what content and creatives are actually working in your market, and how your Google Business Profile is ranking locally. This gives clearer context around what is driving results, where opportunities exist, and what needs to change. The focus is on understanding the full picture, not just reporting surface-level numbers.
Creative
Creative is what drives performance, especially on social media. We coordinate creative end to end and can also produce it where needed, including social and video editing. Different businesses need different types of creative. Some need high-quality brand videos to clearly present who they are, while others get better results by staying on trend with short-form content like Reels and TikTok. The approach changes based on what will actually work. What matters most is having enough creative to test properly. Social platforms reward volume and variation, not one or two polished assets. Many agencies charge heavily for creative, which limits how much can be tested. We keep creative affordable so ideas can be tried, refined, and scaled without cost becoming the blocker.
Websites
Your website is your modern storefront, whether you’re selling products or services. We work across everything from conversion rate optimisation to building new websites, with project management handled as part of the retainer. The focus is on making sure pages are clear, trustworthy, and built to convert, with the right messaging, structure, landing pages, and visuals. Many agencies build sites and then guess what works. We use behaviour tracking and heat mapping to see how people actually use your site, where they drop off, and what needs improving. The goal is not just a good-looking website, but one that performs properly and supports your marketing.
Competitor Analysis
Many agencies say they do competitor analysis, but it often stops at Googling a few competitors and looking at their websites. We go deeper than that. Using the right platforms, we analyse what competitors are publishing, which content and creatives are actually performing, how they structure offers, and where attention is really going in the market. This insight is used directly to shape SEO content, blogs, ads, and messaging, not just as a surface-level exercise. The goal is to understand what is working, why it’s working, and where there are gaps you can realistically take advantage of, rather than guessing or copying blindly.
Offers & Pricing Strategies
Marketing gets people to notice you, but your offer is what gets them to convert. Many businesses look good online but struggle to turn interest into sales because pricing, promotions, or offers aren’t competitive or clearly communicated. We help shape offers that make sense for your market, your margins, and how customers actually make decisions. This includes reviewing pricing, positioning, promotions, and entry points that make it easier for people to say yes. The goal is not to discount for the sake of it, but to present value clearly and create offers that work alongside your marketing, not against it.